The Law of Connection

It’s no secret that people buy from people they like – buyers understand that long-term partnerships with their vendors will serve their needs better, and that means they’re committing to spend a good deal of time working with their salesperson. When long-term stability in a partnership is the goal, you’d better believe that it’s important... Continue Reading →

The Power of Positivity

Do me a favor and think of the last time that you were energized and motivated while talking with someone who had a horribly bad attitude. When they’ve turned every compliment, provocation, or story into a pessimistic vociferation, do you feel an ounce of desire to continue speaking with them? In my experience, this is... Continue Reading →

The Law of Navigation

Do me a favor and think back to a coach, counselor, mentor, or teacher that had a lasting impact on your personal development. What was it about them and their advice on life that really resonated with you? For me, it was a hockey coach that I felt could quite literally see through the persona... Continue Reading →

Guiding Prospects Through Change

It goes without selling, but the fundamental truth of sales is that change is the name of the game. As any father watching football on Sunday afternoon will tell you, change can be the enemy for most people. As a result, managing change can be a daunting task, especially for your prospects. Specifically for sales... Continue Reading →

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